![Why is Bibigo on the Lakers' jerseys? Breaking down Los Angeles' sponsorship deal with Korean company | Sporting News Why is Bibigo on the Lakers' jerseys? Breaking down Los Angeles' sponsorship deal with Korean company | Sporting News](https://library.sportingnews.com/styles/twitter_card_120x120/s3/2022-10/nba-plain--af41048c-8720-4a4f-abfd-2e21d49c7a0b.jpeg?itok=w0Qx45q-)
Why is Bibigo on the Lakers' jerseys? Breaking down Los Angeles' sponsorship deal with Korean company | Sporting News
![Los Angeles Lakers CEO Jeanie Buss holds a new Lakers jersey next to Tim Harris, Lakers President of Business Operations during the team's kick-off event to announce a new global marketing partnership Los Angeles Lakers CEO Jeanie Buss holds a new Lakers jersey next to Tim Harris, Lakers President of Business Operations during the team's kick-off event to announce a new global marketing partnership](https://c8.alamy.com/comp/2GN26TP/los-angeles-lakers-ceo-jeanie-buss-holds-a-new-lakers-jersey-next-to-tim-harris-lakers-president-of-business-operations-during-the-teams-kick-off-event-to-announce-a-new-global-marketing-partnership-with-bibigo-a-popular-south-korean-food-company-at-the-ucla-health-training-center-in-el-segundo-california-on-monday-september-20-2021-the-lakers-100-million-partnership-with-bibigo-is-now-the-largest-jersey-patch-deal-in-the-nba-its-also-the-leagues-first-jersey-patch-deal-with-a-company-outside-of-the-united-states-and-las-first-international-partnership-in-franchise-history-photo-2GN26TP.jpg)
Los Angeles Lakers CEO Jeanie Buss holds a new Lakers jersey next to Tim Harris, Lakers President of Business Operations during the team's kick-off event to announce a new global marketing partnership
![Los Angeles Lakers CEO Jeanie Buss holds a new Lakers jersey with a Bibigo patch during the team's kick-off event to announce a new global marketing partnership with Bibigo, a popular South Los Angeles Lakers CEO Jeanie Buss holds a new Lakers jersey with a Bibigo patch during the team's kick-off event to announce a new global marketing partnership with Bibigo, a popular South](https://c8.alamy.com/comp/2GN26TH/los-angeles-lakers-ceo-jeanie-buss-holds-a-new-lakers-jersey-with-a-bibigo-patch-during-the-teams-kick-off-event-to-announce-a-new-global-marketing-partnership-with-bibigo-a-popular-south-korean-food-company-at-the-ucla-health-training-center-in-el-segundo-california-on-monday-september-20-2021-ahead-of-the-2017-18-nba-season-the-nba-put-into-action-its-patch-program-that-allowed-nba-teams-to-rent-out-a-small-square-25-inches-by-25-inches-on-the-left-shoulder-of-their-jerseys-to-outside-companies-the-lakers-100-million-partnership-with-bibigo-is-now-the-largest-jersey-patch-deal-2GN26TH.jpg)
Los Angeles Lakers CEO Jeanie Buss holds a new Lakers jersey with a Bibigo patch during the team's kick-off event to announce a new global marketing partnership with Bibigo, a popular South
![A new Los Angeles Lakers' jersey with a Bibigo patch is seen during the team's kick-off event to announce a new global marketing partnership with Bibigo, a popular South Korean food company A new Los Angeles Lakers' jersey with a Bibigo patch is seen during the team's kick-off event to announce a new global marketing partnership with Bibigo, a popular South Korean food company](https://c8.alamy.com/comp/2GN26TJ/a-new-los-angeles-lakers-jersey-with-a-bibigo-patch-is-seen-during-the-teams-kick-off-event-to-announce-a-new-global-marketing-partnership-with-bibigo-a-popular-south-korean-food-company-at-the-ucla-health-training-center-in-el-segundo-california-on-monday-september-20-2021-ahead-of-the-2017-18-nba-season-the-nba-put-into-action-its-patch-program-that-allowed-nba-teams-to-rent-out-a-small-square-25-inches-by-25-inches-on-the-left-shoulder-of-their-jerseys-to-outside-companies-the-lakers-100-million-partnership-with-bibigo-is-now-the-largest-jersey-patch-deal-in-the-nba-its-als-2GN26TJ.jpg)
A new Los Angeles Lakers' jersey with a Bibigo patch is seen during the team's kick-off event to announce a new global marketing partnership with Bibigo, a popular South Korean food company
![Front Office Sports on Twitter: "The LA Lakers have unveiled a new jersey sponsor: Bibigo 🇰🇷 The South Korean food producer has signed a 5 year, $100 million deal with the team. Front Office Sports on Twitter: "The LA Lakers have unveiled a new jersey sponsor: Bibigo 🇰🇷 The South Korean food producer has signed a 5 year, $100 million deal with the team.](https://pbs.twimg.com/media/E_x1dkWVQAk-2Bm.jpg)
Front Office Sports on Twitter: "The LA Lakers have unveiled a new jersey sponsor: Bibigo 🇰🇷 The South Korean food producer has signed a 5 year, $100 million deal with the team.
![Los Angeles Lakers on Twitter: "Lakers 🤝 @bibigoUSA We're proud to introduce our new patch partner and first ever global marketing partner. https://t.co/xwxUPQOgtV" / Twitter Los Angeles Lakers on Twitter: "Lakers 🤝 @bibigoUSA We're proud to introduce our new patch partner and first ever global marketing partner. https://t.co/xwxUPQOgtV" / Twitter](https://pbs.twimg.com/media/E_xogEVVUAoqENF.jpg)
Los Angeles Lakers on Twitter: "Lakers 🤝 @bibigoUSA We're proud to introduce our new patch partner and first ever global marketing partner. https://t.co/xwxUPQOgtV" / Twitter
![Lakers, Bibigo Agree to Reported 5-Year Jersey Sponsorship Deal Worth More Than $100M | News, Scores, Highlights, Stats, and Rumors | Bleacher Report Lakers, Bibigo Agree to Reported 5-Year Jersey Sponsorship Deal Worth More Than $100M | News, Scores, Highlights, Stats, and Rumors | Bleacher Report](https://media.bleacherreport.com/image/upload/x_127,y_381,w_6754,h_4497,c_crop/v1632191865/svfui6hpistxo7jm2adh.jpg)